Está en marcha la segunda de las cinco temporadas de vinculación del Real Betis con Hummel, que, como su antecesora Kappa, ha establecido lazos virtuales con los hinchas verdiblancos para conocer sus sensaciones, sus expectativas y sus necesidades. Sin duda, una manera excelente de empaparse de la idiosincrasia de un club diferente en todos los sentidos. En el acuerdo con la firma danesa, que reporta unos 5,5 millones de euros anuales a las arcas de La Palmera…
Vía: Estadio Deportivo
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